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People felt Noss' videos were credible enough that a knife maker built an insanely tough knife just for him to destroy. I like to think of his test videos as insurance policies when buying knives. If a knife can stand up to the type of crap he did with them, then I sure as hell don't have to worry about it breaking with what im going to do with it.
I think it's useful in that it shows how much abuse the knife can take before it goes belly up. I sure wouldn't want to pay $300 for a Reeve knife that can't do even a forth of what some $50 ontario or ESEE knife can do.
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Yeah I don't know. I saw the tests prior to my purchase of the GB and actually debated for several months whether or not I still wanted the knife. At the end of the day I liked the knife enough and felt there were enough firsthand accounts of people who actually use it and have no issue with it to go ahead and make the purchase.
I've also got a few issues with Noss's methodology. I watched many of his videos and there was a general lack of consistency on how some of the knives were handled, and reading some of his forum posts where he is critical of and basically laughs at people claiming his testing isn't really scientific or consistent (and based on what I saw it is neither) doesn't help my thoughts on the matter much. There is also the fact that there are claims from multiple sources that he altered at least one of the knives prior to testing, making it so that it was more resistant to breakage. When I read stuff like that it makes it hard to take his tests seriously.
I really had no idea until recently that people did this stuff to knives and posted it to you tube. When I was younger, I was taught by the older generation that a knife was a cutting tool, take care of it and use it properly and it will be there for when you need it. I think if any of those guys saw someone using a knife to chop concrete or hitting it with a sledge they would have gotten smacked upside the head.