He's never charged up outright for a plan. I pay $395/year for membership in the professional organization. One of the perks of that is access to the financial planning arm of the organization. I have them manage my assets and they charge 0.85%, 0.7%, 0.6%, or 0.5% depending on balance. I'm in the 0.6% until I hit $2,000,000 then it drops to 0.5%. We do a conference call every 8-12 months just to make sure I'm on track and to deal with any questions I have. I can do them sooner if I need. I'm pretty responsible, so I don't need much "correction." As I said previously, I got my life insurance through them at a good enough discount that it pays my membership fee. When I have questions I can call and ask, e.g., where do I go with a 529 since I don't get a state income tax break? Who should I use for an estate planning attorney? Who do I use to create a business entity? After maxing out all my retirement accounts, what do I do next?
They are not selling me their own mutual funds or other investment products. Pretty much everything they put me in is an ETF, unless there is an asset class we feel I need exposure to that is best represented by a mutual fund. Almost all of my stuff is Schwab ETFs since my employer uses the Schwab Personal Choice Retirement Account for our 401k. Any fund is no load and no 12b-1 fees. The insurance products I have purchased through them (LTD and term life) are from major insurers whose names you would recognize.
Looking at what the major brokerages charge for managing your assets, my guy is less. He's also open to my concerns and willing to change the portfolio model to address any concerns that are well-founded. He's not going to let me do stupid things, and I recognize that personal finance is his area of expertise and not mine. I don't appreciate people telling me how to do my job, so I don't tell him. But I do ask probing questions for which he always has very good, well founded answers.
true cost of fees