The real problem is not the fluid going backwards througth the system, but the contaminants that accumulate behind the pistons in the calipers and wheel cylinders. These contaminants are from burned brake fluid(Brake fluid can at times vaporize on the back of the pistons due to heat) , Rust(water contamination) and rubber contaminants(the seals and hoses gradually deteriorate). When ever you force the pistons back in to the calipers you should let them expel these contaminants from the system instead of back up towards the master cylinder. This applies to all brake systems. On ABS systems the contaminants can be large of of significant quantity to freeze up the various check valves throughout the system. The best way I have found to bleed the system is a one man bleeder kit. This is essentially a hose that you pop on to the bleeder and then drop it into a jar of brake fluid. The contaminants are forced out, fall to the bottom of the jar, then brake fluid is drawn back in. This all but eliminates air bubbles and gets a lot of the contaminants out. Do not use this jar of brake fluid to fill at the master. Keep is sealed to prevent moisture contamination.
All that being said, there are specific bleeding procedures for all vehicles. I suggest getting a vehicle spcific manual for your that shows this. Another source that I like is www.alldatadiy.com(check you technical service bulletins, much fun for some). On some vehicles this can get involved. Some later model vehicles require a diagnostic computer to run the bleed sequence. This is mainly on domestics, usually imports are simpler.
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