What attracts most people to the Mora is the performance for the price point. I'm not sure an $80 Mora knife, regardless of being full-tang and what seems to be a versatile sheath will attract too many. Mora steel is an excellent steel when priced at $20 or less; I'm not so sure how much performance improvement you're getting for four-times that cost. Some die-hards will be jumping on it to test it out, so I'll be interested to see if it's really 4x better than the majority of standard Mora offerings. Still, I like that Mora is being innovative and addressing their sheath complaints...
ROCK6