Posted: 1/23/2015 10:51:09 PM EDT
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what happened to it? couple of years ago they had a few carbine courses and then poof, all you do is ccw classes? |
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I'm going to go with poor marketing there is a demand for it, but you never heard much about their classes accept through word of mouth you also have to be willing to put them on outside of the main facility. I was interested with the concept they presented, but it was never really pushed hard. |
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Quoted:
I'm going to go with poor marketing there is a demand for it, but you never heard much about their classes accept through word of mouth you also have to be willing to put them on outside of the main facility. I was interested with the concept they presented, but it was never really pushed hard. Why would they have to be willing to hold the training outside of their own facility? Their instructors, their curriculum, their facility. Not everyone seeking training is going to be an "experienced operator." Or even worse, the student thinks they're an operator that operates when they really aren't, so you need to control everything you can to insure safety and proper instruction. Holding training in their own facility allows them to do just that. I get it that some people want the instructor to come to them but in all honesty, if you're seeking them out for training, you play on their field and by their rules. That said, no they didn't advertise very well at all. Plus, a lot of the classes were geared more towards "high speed" experienced shooters and not the "newbie." For some reason, some of their trainers thought they were above teaching a "101" type of shooting class. Quite honestly, I believe this was another huge mistake. The lack of advertising, targeting the wrong students, and lack of interest all go hand in hand. They weren't getting the word out to the right people and therefore, they had a lack of interest in their training classes. |
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i agree with the bottom part of your statement, but their facility is really just a 25 yard indoor range...which limits alot of course material. Also having multiple facilities in the state, you use that to your advantage at least on a local level ie "PSA carbine course at xxxxx range in greenville at xxxx date and time"...just schedule different locations and times or develop an outdoor range somewhere. you put it out there better on the net, better in the stores, and you work with shooting clubs/law enforcement/military whoever. You don't have to have large classes to make money as a company either....if you do, your doing it wrong. with name recognition like psa has, its not hard to put classes on in other states either...there are several companies on here that have successful models of instruction course's. for a gun happy state south carolina is pretty devoid of any significant firearms training....outside of the nra and one or two other companies |