That's a STOMP pack. it's more designed for a medic to carry that has to provide not only trauma support, but caring for guys who get a boo boo at the range. The bag it's self runs about $200-300 empty, depending on what version you get (original or II). There are much better bags out there if you're looking for an actual aid bag. Personally, I would never buy a fully stocked aid bag ( afirst aid kit maybe, but not an aid bag). It usually comes with a bunch of stuff you don't really need (Lip balm, Calamine Lotion, etc.) and they charge you a ton of money to pack it for you. If you are looking for an all around everyday first aid kit, the Adventure Medical Kits are great. If you are looking for a IFAK/BOK, several are out there. NA Rescue makes good ones that come stocked or empty, but they are spendy (but top quality).