They perform the same, that is, the rifle works. But the McFarland seems to be more durable. The ends of the regular rings tend to break off sometimes (worst with some rifles than others), the McFarland does not suffer this problem.
On the other hand, the McFarland is quite stiff at first, and needs a little break in time. Regular gas rings are not tight at first, or not to this extent.
Cost for one McFarland averages about $3 each, and for a set of regular gas rings, $1 ea or $3 for a set of three. So, either way, cost is not a factor.
Most manufacturers still supply their new rifles with the regular gas rings. But Armalite and a few others now supply their factory rifles with McFarland rings.
Go with what you feel comfortable with. I have both types on my AR's but am not rushing to change over to all McFarlands.
I have one rifle, perhaps a rough spot in the carrier?, would require replacing the end gas ring every 2 or three trips to the range. Changing to the McFarland stopped the problem, and I have not changed the McFarland ring since.
I do think, from my usage, that McFarland rings will last longer.