Link Seventy-one percent (71%) of voters made their final decision on their Presidential vote before the fall campaign season began.
Those who made up their mind earlier in the process tend to be more supportive of Senator Kerry.
Those who made up their mind later in the process are more supportive of the President. This is consistent with the fact that Senator Kerry led in most polls through mid-August and has generally trailed since Labor Day and the Republican National Convention.
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The candidates are essentially tied among those who made up their minds during the summer. However, those who decided in the past month favor President Bush by a 57% to 38% margin. Our sample included 136 Likely
Voters who made up their mind over the last week. These voters also appear to be breaking in the President's direction but the small sample size prevents any definitive assessment.
There are very few undecided voters today. Those who have recently made their final decision are most likely firming up a choice for the candidate they have been leaning towards for some period of time.
At the moment,
93% of Bush voters are certain they won't change their mind and 89% of Kerry voters say the same. Our daily Presidential Tracking Poll shows that just 2% of voters remain undecided at this time (many of whom may not
comment : looks good for Bush