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What is a shill? Is it someone who doesn't pay advertising fees at ar15.com or is it something more?
A shill is someone associated with a company not making clear his exact connection to the company
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-aimless wstte pit thread about shills and stuff
I like this definition of shill although others have generally taken over. It seems today there is a narrow and gray line between a shill and a fanboy when in reality the difference should be somewhat clear.
a : one who acts as a decoy (as for a pitchman or gambler)
b : one who makes a sales pitch or serves as a promoter
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-Shill - Merriam-Webster Online
So the person who came in with an Intacto arms rifle
thread here was presumably a shill correct? He came in completely new to the forum and was pushing a product. We have seen shills in the past and I believe some members within the moderator staff keep hawk like eyes out for those people.
So what else is a shill? What about someone who comes with a first look at a product that is not on the market yet. If this person doesn't explain that they have gotten the item as a demo unit for the purpose of review does that make them a shill?
An example of that would be in the night vision forum. Member skypup regularly has the newest gear from flir industries while he has no official announced or claimed association with the company. Does that make him a shill? Flir does not have an advertiser account does that make the case a shill/nonadvert payer? On the other hand flir sells product through companies like TNVC which is an advertiser and site sponsor.
What about small customization companies. Say a member of your hometown forum is able to make a holster for a gun that another member needs a holster for by way of leather or kydex. If you have gotten a holster from them in the past should you be able to promote or encourage them member to contact the holster maker or should this be wrong?
What if you create youtube videos for supplemental income and receive products for free or a reduced price with the promise of reviewing in front of your you tube followers. If you create an account that regularly shares youtube videos that you also create and profit from should this be considered being a shill? Should the owner of a youtube account that profits from the hits on that account be allowed to share videos without an advertiser account?
So is the act of being a shill a bannable offense or even a COC conflict? The COC does not really cover this but instead says
Situations which have not been covered in this code of conduct may arise and will be handled by moderators and staff who have been carefully chosen to treat such issues with fairness. The frequency of such situations will guide the staff to make changes to this code of conduct as necessary.
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final paragraph of COC
I tried to get a bit of clarity in a PM with a staff member but things were left slightly open ended so I figured rather than trying to contact each staff member I would ask it here.
So lets talk about it here!