Adam,
I appreciate you trying to clarify the situation.
However, I might suggest that if you apply the same logic to the Jeep Ad. you would similarly destroy the veracity of this thread, i.e. how would you, or Jeep, know if thety would have lost sales if they had continued to use the Ad?
Frankly, I don't need to do much research regarding the Nova – people simply mention it here as something that was stupid and showed how little concern Chevy paid to the sensibilities of their potential Méxicn market. Again, it was not about the vehicle itself, ultimate sales were based on the vehicles merits, it was the marketing I was commenting on.
Just as Jeep showed so little concern about their "hunter market". I was simply attempting to underscore the same stupidity of marketers in a different arena.
And I certainly not anticipate an entirely unwarranted, ignorant and condescending response like: "Sorry to burst your little bubble" – from anyone!
Finally Adam, your comments regarding the phonetics of Nova are largely irrelevant: It's like saying if you name a car: Won't go; will not go; no go; not go – would make any difference. And if you want to say "won't go" in Spanish, I assure you, "Nova" would be CLEARLY understood by all.