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Posted: 11/19/2002 9:44:27 PM EDT
The people in these jurisdictions better never EVER complain about paying too much in taxes if this is what their Police/Fire/EMS are going to be reduced to so they can have a few extra bucks
NORTH BRUNSWICK, N.J. (Nov. 19) - Cash-strapped police departments around the country are considering selling advertising space on their patrol cars - an idea that has some officers worried they will get stuck driving around with a really embarrassing ad. ``I don't want my officers driving around in a car that says, `Trojan: Ribbed for extra pleasure,''' said Louis Napoletano, public safety director of Long Branch. ``We've come a long way to be perceived as professional, and this would set us way back.'' Government Acquisitions LLC, a company in Charlotte N.C., started selling the ads about two months ago. The deal works like this: A police department agrees to put ads on its patrol cars, usually on the hoods or on the side and rear. In return, Government Acquisitions provides new patrol cars to the department for $1, and replaces them every three years. The company keeps the ad revenue. ``Due to a lack of government funding and tight budgets, police departments across America don't have the equipment they need,'' said Ken Allison, president of Government Acquisitions. ``If you're home at night with your wife and kids and some maniac breaks into your house, you call 911 and you want a police car there. You don't care if there's a Burger King logo on the trunk.'' So far, 20 mostly smaller municipalities around the country have signed contracts, and scores of other cities have expressed interest, Allison said. The first cars should be delivered within a few months. ``I'll be happy to slap someone's name on our municipal building if they give us enough money,'' North Brunswick Mayor David Spaulding said. ``My overriding goal is to be fiscally responsible, and that's what we're doing. We're trying to save the taxpayers money.'' His police department is considering the idea, which Spaulding estimated could save the township $250,000 a year on its 18 marked patrol cars in a municipality with a $30 million annual budget. Government Acquisitions has signed up or hopes to sign up burglar alarm companies, real estate agencies, auto body shops, children's learning centers, fast food restaurants, and lost and missing children's agencies. The ads cannot come from alcohol, tobacco, guns or gambling interests, and the police departments have some leeway to reject ads they deem inappropriate, Allison said. Some potential advertisers love the idea. ``We'll be able to attach our name to local authorities, which gives us near-instant credibility,'' said Victor Adams, president of Alltech Specialists, a Tampa, Fla., distributor of home burglar alarm systems. The Elizabeth Township Police Department near Pittsburgh hopes to buy up to 15 cars from Government Acquisitions. The police chief is a NASCAR fan and liked the idea of plastering ads on cars, Deputy Chief Bob Wallace said. But many police officers do not like the idea of turning their police cars into rolling billboards and joke about the poor guy who gets stuck driving a car with an ad for a feminine hygiene product, or worse. Michael Moriarty, North Brunswick's public safety director, said officers from other communities find the idea hilarious. They have been calling up, pretending to be from Hooters and offering to sponsor a car. But he said the idea can work, provided the ads are done tastefully. Michelle Bozio Beaton, who runs a vacuum cleaner business in North Brunswick, said the ads ultimately are not worth the price. ``Police have a position of respect, and a lot of people might find it comical and not respect them because of it,'' she said. ``There's enough jokes about cops already. These guys put their lives on the line for us every day. They deserve more respect than that.'' 11/19/02 13:43 EST Copyright 2002 The Associated Press. The information contained in the AP news report may not be published, broadcast, rewritten or otherwise distributed without the prior written authority of The Associated Press. All active hyperlinks have been inserted by AOL.
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Link Posted: 11/19/2002 9:49:07 PM EDT
Link Posted: 11/19/2002 10:09:07 PM EDT
Gyna-Lotramin or Tampax would be a hoot...
Link Posted: 11/20/2002 12:10:12 AM EDT
Link Posted: 11/20/2002 12:15:32 AM EDT
Originally Posted By ArmdLbrl: The people in these jurisdictions better never EVER complain about paying too much in taxes if this is what their Police/Fire/EMS are going to be reduced to so they can have a few extra bucks
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The problem is the taxes aren't going to these services. The taxes are going to inefficient govt. programs, welfare, the many "tax districts" that seem to grow up all over the place, unused public transit, poor performing public schoos, "community art", etc. If the taxes were for just roads and protection, no one would be complaining.
Link Posted: 11/20/2002 12:22:22 AM EDT
"FUZZ" advertising for shaving cream? "PIGS" advertising for Farmer John Bacon? "LEO's" advertising for Horoscope 900 #'s? "HEAT" advertising for Air Conditioners? ---------------------------------------------- "Excuse me ma'am do you know why I pulled you over?" "No officer. Why was I speeding" "No Ma'am, I noticed your hair was dry and unmanageable... Have you tried NEW! Pert Plus?" ---------------------------------------------- Ugh.
Link Posted: 11/20/2002 4:25:36 AM EDT
Hmmmmm, first national sponsor? Krispy Kreme! (Sorry LEO's, couldn't resist)
Link Posted: 11/20/2002 4:38:17 AM EDT
[Last Edit: 11/20/2002 4:47:50 AM EDT by Sukebe]
Originally Posted By Derringer: "Excuse me ma'am do you know why I pulled you over?" "No officer. Why was I speeding" "No Ma'am, I noticed your hair was dry and unmanageable... Have you tried NEW! Pert Plus?" ---------------------------------------------- Ugh.
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ROTFLMAO! Actually, I hear NASCAR is very interested in this type of advertising. Corporate sponsorship is encroaching into places where it shouldn't be. I can just picture me arresting an employee of Coca-Cola and hearing him say "read your car, I pay your salary". This is just sad. If CEO's want to be philanthropic and donate expensive nice to have equipment such as thermal imaging systems and the like, that's fine with me. What's next, GM logos on our uniforms?
Link Posted: 11/20/2002 4:52:34 AM EDT
good chance for all the gun manufacturers to spread the word about their products!! i can see it now: [center][b]BUSHMASTER.[/b][/center] [center]Malvo and Mohammed's got em.[/center] [center][b][red]YOUR FRIENDLY P.D. HAS MORE!![/center][/b][/red]
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