Posted: 6/27/2002 6:20:11 PM EDT
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Call cell-free: Use the humble pay phone. Mobile phones are being outfitted with global positioning satellite chips to comply with an FCC mandate. By 2006, all wireless networks must feature 911-friendly tracking technology. Marketers are cooking up ways to capitalize, like zapping burger coupons to your Nokia as you stroll by a fast-food joint.
Pay full price: You may relish saving 10 percent on Prell, but deep-six your buyers' club cards. Supermarkets and pharmacies haven't yet perfected the art of data mining, but it won't be long. "If you're having a child custody fight, they could subpoena your frequent-shopper cards and say, 'Look, he's buying too many potato chips, he's hurting the kids,'" says Robert Gellman, a Washington-based privacy consultant.
Gone
Move: Want to go completely off the grid? Start by moving - address changes bedevil databasers. But don't buy a home. All those loan apps will blow your cover. Residential hotels smell like cheap cigars and urine, but at least you can register under a pseudonym. Give a fake address: 3500 S. Wacker, Chicago, IL, 60616 - the front door for Comiskey Park.
Toss your cards:Pay cash for everything, and don't plan on a life of luxury. Any (legal) cash transaction more than $10,000 triggers government reporting regulations, which means you can forget about that Cadillac Escalade you've had your eye on. Settle for the subway or bus, using coins rather than prepaid fare cards, which keep a record of trips.
Go incognito: Facial-recognition gear will soon be ubiquitous in public spaces. To fool the systems, invest in a pair of bulky aviator sunglasses and a hat. If you fear being tailed, alter your gait every time you hit the street - a pigeon-toed shuffle one day, a bowlegged amble the next. There are also Central American plastic surgery mills, beloved of drug lords, that can alter the loops and whorls on your fingertips. It'll set you back 10 Gs, but then, Costa Rican doctors have been known to accept gold Rolexes in lieu of cash.
- Brendan I. Koerner
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