I spent 15 years as an armorer and the supply room was right across from my arms room door. Now, this is only my opinion, and probably just an educated guess, but the reason that 30 rounders weren't as common then is very simple. Supply.
They were probably made in limited quantities until they got the bugs worked out and then they were only issued to the "elite" units. As time went by they were slowly incorporated into the supply system and became more readily available to everyone else.
Now we find that the 20 round magazines have become obsolete and they are slowly being phased out of inventory. The military supply system is similar to an ocean wave. At first there is a low point where the item is just being introduced, then it crests at a high point where there is maximum production and distribution, and as it is being phased out it falls back to a low point again.