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At common hunting ranges if 300 yards and in, it doesn't matter.
The ARC is part of a long line of marketing ploys. The 6.5 was a truly new approach when it came out, while the ARC really isn't.
I am glad that another round is being made on the basic case design because that means more will go into magazine design which benefits all similar cartridges.
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You are absolutely correct, 300 yards in it really doesnt matter, but that was never a point of contention here.
OP is inquiring of the 6mm ARC, and as stated, it's a phenomenal cartridge. Components are short for all cartridges at the moment. Hell 30-30 ammo is going for more than 458 Socom ammo.
As far as "Hornady marketing ploy", that's a dark rabbit hole you wander down, friend.
If that was the general consumers attitude toward rifle cartridges we would only have 223 Rem, 308 Win, 300 Win mag and 458 Win mag in existence, because per your usage of the term "Marketing ploy", arnt all cartridges a "marketing ploy" in thier own right?
You could say the same with 6.5 Creedmoor. Was that just a "marketing ploy" by Hornady over the 260 Rem? Which was a "marketing ploy" over the 6.5 A-Square, which was a "marketing ploy" over the 6.5 Panther/6.5-08?
Were the WSM cartridges that led to the 6.5 SAUM which lead to the 6.5PRC just a "marketing ploy" over the original belted magnums?
I am always shocked with the "vs" cartridges bull crap. Love all cartridges, and encourage manufacturers to support them all as well.