If using eForms, FMI is correct...use it for Manufacturer Code (not Name). If filing as paper, you'd use your trust name. The reason eForms is different is FMI is a generic input so that it doesn't go in Pending Research (as all the trust names obviously aren't in the system).
You'll need to designate a serial number using Roman letters and Arabic numerals...your basic A-Z and 0-9. The only requirement is it must contain at least one numeral.
Engraving requirements:
1. SN must be engraved on the frame or receiver, to a minimum depth of .003" and minimum print size of 1/16".
2. Maker's name, city & state where firearm is made, caliber, and model (if designated) must be engraved on the frame, receiver, barrel or pistol slide (if applicable)...and the only spec for these items is a minimum .003" depth.